It is a vital tool in AdWords. It helps advertisers to find keyword ideas related to your product or service, searches for keywords, bid for each click of these keywords. From there it is possible to make the keyword table for your Google Adwords advertising campaign most effectively.
Display Planner for Google Adwords Ads:
It is an entirely free tool you can use to set up an ad campaign on the display network. You only need to provide your client’s interests, your destination website address, which will generate an idea for your targeted goal, estimates of impressions, and historical costs.
Conversion Tool in Google Adwords Ads:
It helps you save money by tracking conversions in your Google ads through the use of conversion tracking data. Optimizing the conversion engine in every Google Adwords advertising session will help you limit clicks that are not convertible into revenue.
The Google Analytics tool in Google Adwords ads:
Google bugs access and analyzes collected data to understand better user behavior and trends such as how many visits a site has products, services, access to what kind of browser; The length of time the user stays on each page of the website; What is the exit rate, and how many pages are exited. Through which Google Adwords advertisers can improve their product or service or adjust the advertising strategy to attract users.
Change History Tool in Google Adwords Ads:
A tool to help businesses list changes in the process that are reflected in your Google Adwords account signup like when your ad campaign is paused. Google Adwords, the previous budget, who added the keyword. These changes can be filtered by type results and date.
The Google Adwords Ads Allocation Tool:
Provides the Google Adwords advertiser business with details of the path that led the user to a conversion and converting them to your Google Adwords ad.
Ad Preview and Diagnosis tool:
Helps you test your Google Adwords for a specific keyword that is eligible to appear with the language criteria you’ve set for your ad. and how it will appear in search results without having to search for ads on Google. The results of displaying your Google Adwords ads on the ad preview and diagnosis tool are identical to the results of showing ads on Google, but they do not harm the performance of your ads.